From the very first 300SL to its 2011 successor SLS, this iconic sports car truly reveals how engineering can achieve the status of fine art. And who better to document this parade of automotive milestones than René Staud? His atmospheric shots will enrapture the hearts and imaginations of car connoisseurs everywhere as he builds on the successes of his Mercedes-Benz SL calendars. This title is a love song to an exceptional car--the car that pioneered the gull-wing door and long the favorite of celebrities such as Grace Kelly, Frank Sinatra, and Alfred Hitchcock. Each carefully staged photograph showcases the sculpted curves and precise details--all while capturing the thrills of this ultimate ride.
"synopsis" may belong to another edition of this title.
Photographer Rene Staud made a breakthrough with the development of his Magicflash lighting technology; this type of surface lighting helps him greatly in his ad photos for top-shelf automakers. Staud and his team continue to develop new ways to meet the highest demands of the industry in both creativity and service. He has amassed 35 years of experience in ad photography; and has literally built the image of many companies with his photos.
Paolo Tumminelli is a professor of design concept at the K ln International School of Design. He is a jury member of the Renault Traffic Design Awards and the Red Dot Design Award.
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